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Possibility of Toyota Class Action Lawsuit Inspires Vivid Metaphors, Imagery from Press and Attorneys Alike

March 25, 2010

The media has widely reported on the Toyota sudden acceleration cases with media coverage spiking since the beginning of the year.  Now, the LA Times is describing a possible forthcoming class action case as a shark feeding frenzy…casting the lawyers as the sharks.

If there’s one way people tend to describe lawyers, it’s with metaphors.  What if the shark imagery not original enough for you?  Well, the Wall Street Journal has a more tasty image, describing the discovery of a possible smoking gun document as an event causing lawyers to lick their chops.

Since the beginning of the year, there has been much media coverage and speculation about what Toyota knew or attempted to cover up about sudden acceleration.  Back in February, the Wall Street Journal Law Blog queried: does the Toyota acceleration matter have a smoking gun document?  The Wall Street Journal published another article on the document which claims Toyota officials described their lobbying efforts as a “win” when they were able to limit a recall tied to sudden acceleration complaints to just 55,000 vehicles.  As the Wall Street Journal reports, Toyota has now recalled about 6 million vehicles.

And, if you’re looking for even more imagery, why some lawyers can come up with their own vivid metaphors.  At a San Diego “Toyota Recall Litigation Conference,” W. Mark Lanier of the Lanier Law Firm of Houston, Texas called the possibility of a Toyota class action a “wonderful opportunity to fight a multifront war.”  According to the LA Times, Mr. Lanier coupled his imagery with a World War II era map suggesting the Allied forces’ assault on the Nazis.  Whoa – them’s fight’in words.  Get the run-down on the rest of the conference here.

However, maybe all this colorful imagery is a bit too aloof and passive for you.  Maybe you need something a little more…in your face.  The Brod Law Firm of San Francisco posted today on its blog a “call to action” that is pithy and to-the-point.  “Bring on the class actions, San Francisco!”

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